The Oast House

The Oast House, Manchester – owned and operated by The New World Pub Company. This is one of our most recent projects to complete. Working across brand, web presence, print and promotional as well as food photography. The key word we worked to on each piece of design for The Oast House was ‘quintessentially English’, from the vintage feel paper stocks, the almanac book covers, the whimsical handwriting on the website to the dreamy state of the food and English barn put interior photography. We sense there’s lots of good things to come from this venture in Manchester, so watch this space.

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The Oast House

Photography

January 2012

To help further in the refinement of the The Oast House brand, we produced content which capture a taste of the menu on offer, content like this helps to sell the venue as the place to go and eat.

The vision was to produce images that best represent the style and presentation of the menu served at The Oast House whilst maintaining a unique feel to the images. Shooting on location, in a fully open restaurant which transforms into one very lively venue in the evening proved to be somewhat of a challenge, resulting in a lengthy 20hr shoot.

Food styling, image capture and post production was all taken care of by the team here at 93ft, who worked closely with the staff at The Oast House and Living Ventures before, during and after the day of the shoot.

Again as usual a huge team effort went into producing these images..(not to mention the huge amount of coffee that evening..)

See The Oast House project overview for more information.

Food Photography

The Oast House

Photography

January 2012

Capture the atmosphere of our new venue! So, we did! Romantic, and quintessentially English, The Oast House sits snugly into the hard glass contemporary setting of Spinningfields and actually represents something of a relief to discover a warming and lively house – particularly in the Winter months.

Careful lighting and considered post production help to contribute towards a professional and slick album of images, perfect for demonstrating the flavour of life at The Oast House. Oh, and those hanging kebabs … get another round in would you!?

See The Oast House project overview for more information.

Interior Photography

The Oast House

Identity and Branding

January 2012

Summer Reigns Eternal – and it’s true to say that in Manchester it often feels that way! Enter The Oast House, a new venture to Spinningfields, Manchester – and a project that we have been working on with our client for many months. Collaborating with our illustrators we’ve created a handwritten alternate to the simple yet strong typeface used on the key note branding. Both Emma Smith’s and Manchester legend Daren Newman’s illustrations work incredibly well to give the client unique and brand led content which helps to define The Oast House against it’s other City centre rivals. Bold but with oversized dashes of nostalgic pub we give you The Oast House!

See The Oast House project overview for more information.

Bespoke Typography

The Oast House Almanac

Print and Design

January 2012

New to The Oast House, a collection of over 100 editions of this beautifully illustrated beer almanac featuring over 60 of the world’s finest and most revered beers. Illustrated by the famed London illustrator and ceramic artist Emma Smith, it captures something of a wonderful journey for all of those avid beer-heads. Each illustration is accompanied with hand written tasting notes and essential information about origins, makers and awards. Made from recycled vintage book covers sourced from around the UK, each book cover features an olde English title – often to much amusement in the context of a beer house setting. Printed digitally using the latest Indigo Press, on the Cairn Eco Range from Paperback, each hand finished in Sheffield for export to Manchester. The covers feature hot foil embossing with a silk book marker so you’ll never forget your place even after a few deadly Duvels! Happy reading.

See The Oast House project overview for more information.

Vintage Beer Books

A 93ft Production

The Oast House

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