Planet X

Bike Showroom

As seasoned designers for Planet X’s frames & jerseys 93ft were the natural choice to create the new Planet X showroom. The brief was to design a space that would echo the new era of Planet X & On One. We were able to create a stunning visual by suspending the frames & bikes in various ways throughout the showroom which clearly displays to customers the wide array of bikes available.

See the Planet X Project Overview for more information.

As seasoned designers for Planet X’s frames & jerseys 93ft were the natural choice to create the new Planet X showroom. The brief was to design a space that would echo the new era of Planet X & On One. We were able to create a stunning visual by suspending the frames & bikes in [...]

Planet X

Nanolight Carbon Frame

Meet the new Planet X Nanolight 920G Carbon Road Frame, featuring graphics and colours selected by 93ft.  This work stemmed from a visit to Europe’s largest all Cycling Expo ‘Eurobike’, where we met one of the world’s leading carbon frame manufacturers who are currently in production with Planet X.  As part of the whole strategy for their new professional road range we’ve also developed wheel graphics for their carbon wheel rims.  Although the total bike build pictured here does not include all of our designs we thought we’d share this one with you now, just because everyone is talking about it!  Yours available to buy here.

Meet the new Planet X Nanolight 920G Carbon Road Frame, featuring graphics and colours selected by 93ft.  This work stemmed from a visit to Europe’s largest all Cycling Expo ‘Eurobike’, where we met one of the world’s leading carbon frame manufacturers who are currently in production with Planet X.  As part of the whole strategy [...]