Chef : Field

Identity and Branding

CHEF: FIELD The Forty-Eight Hour Festival for Food Lovers.  Showcasing the finest food brands from around the UK. Our 2 tone festival explores the relationship between what comes out of the field and what happens after the harvest.

We invite you to leap through the FIELD festival experiencing exquisite tastes, flavours and textures celebrating food in its purest form fresh from the earth.

Then we ask you to succumb to the delights of CHEF as the ingredients straight from our land and sea are introduced to cooking styles, method and innovation to create an inspirational and educational festival for food lovers everywhere.

The Marque: 93ft have created an ambigram for the festival.  Once rotated Field becomes Chef and Chef, Field. This reflects the symbiotic relationship between the two as the transformation of field produce into chef delights is celebrated.

Location: CHEF: FIELD is a merging of the two experiences which also spells (in your mouth) the location of our first event. Exact location will be released soon.

When: 18th & 19th September 2010

Who you can see: Some of the most exciting and forward thinking food brands in the UK. Please contact info@thechimneyhouse.com for more details.

Can you take part?: To find out please contact info@thechimneyhouse.com

See Chef : Field project overview for more information.

CHEF: FIELD The Forty-Eight Hour Festival for Food Lovers.  Showcasing the finest food brands from around the UK. Our 2 tone festival explores the relationship between what comes out of the field and what happens after the harvest. We invite you to leap through the FIELD festival experiencing exquisite tastes, flavours and textures celebrating food [...]

The Chimney House

Blog Web Design

The Chimney House website, designed and developed by 93ft, acquired a new blog add-on last week. As the website had already been built upon the WordPress platform, adding a blog to the existing system did not require any major re-factoring of the code. CSS styles were plugged in to the main stylesheet to allow for a slightly different look and feel to the main site. Blogs, by nature, require a much longer page and additional navigation. These elements, along with the existing web design, were taken into consideration during the construction of the new blog templates.

Launched alongside the blog is the new header banner which now appears site-wide. The header section has been streamlined and narrowed to bring the content further up the screen. This is to the benefit of users with lower screen resolutions as more of the content on the page is immediately visible. The logo has also been made larger and placed onto a contrasting background in order that it may be more apparent.

Visit The Chimney House blog website:
http://www.thechimneyhouse.com/tried-and-tested/

See The Chimney House project overview for more information.

The Chimney House website, designed and developed by 93ft, acquired a new blog add-on last week. As the website had already been built upon the WordPress platform, adding a blog to the existing system did not require any major re-factoring of the code. CSS styles were plugged in to the main stylesheet to allow for [...]

The Chimney House

Photography Direction

Out on a Sunday stroll with a camera around Sheffield in late February.  There’s still a fascinating number of factories still within a short walking distance of the main retail centre of Sheffield City Centre.  Forgotten works with rusting signs we’re our main focus this time around, as we tried to capture the last of a declining industry before the developers move in for good.  These rich and early pioneering environments are perfectly matched with The Chimney House branding, capturing a future sense of times past.  We’ll keep adding to this photo collection, in the mean time more are available to view now at www.flickr.com/photos/thechimneyhouse, and on The Chimney House project overview.

Photography courtesy of Zack Wragg

See The Chimney House project overview for more information.

Out on a Sunday stroll with a camera around Sheffield in late February.  There’s still a fascinating number of factories still within a short walking distance of the main retail centre of Sheffield City Centre.  Forgotten works with rusting signs we’re our main focus this time around, as we tried to capture the last of [...]

The Chimney House

The Meeting Room

To cement our place in Sheffield’s ex industrial/new creative era we’ve a landmark building to show you.  We’ve been working on this project for over 12 months, and it’s been quite a journey.  Why have we done it?  To provide a base for our design office, and to create a space for people with creative ideas or discussion to use as a place of inspiration.  We’ve already held a number of business design meetings and we’ve many more booked in the calendar. As part of our design service we offer clients a free injection of creative thinking to any meeting you want to hold in The Chimney House.  Oh, and yes the chimney is 93ft high – does it make sense now?

Photography courtesy of Jim Ellam

See The Chimney House overview for more information.

To cement our place in Sheffield’s ex industrial/new creative era we’ve a landmark building to show you.  We’ve been working on this project for over 12 months, and it’s been quite a journey.  Why have we done it?  To provide a base for our design office, and to create a space for people with creative [...]

The Chimney House

The Meeting Room Logo

A modern icon of a historic building.  Set on the banks of the Goit, The Chimney House with it’s 93ft chimney soaring into the skies needed no other depiction.  As one of very few buildings on the Island, we were keen to include the ex industrial, now high class residential and heritage buildings surrounding The Chimney House – to help provide a context for the building.  A bold and choicey range of colours play their role in defining a nostalgic yet modern feel to the brand.

See The Chimney House project overview for more information.

A modern icon of a historic building.  Set on the banks of the Goit, The Chimney House with it’s 93ft chimney soaring into the skies needed no other depiction.  As one of very few buildings on the Island, we were keen to include the ex industrial, now high class residential and heritage buildings surrounding The [...]

The Chimney House

Cards and Leaflets

Our theory is that if everything you do looks attractive and appealing then it will generally create interest and importantly in this day and age, followers.  Simple 2 sided flyers to promote The Chimney House pre-launch to the general public.  We started to use some of the brand elements to help build a flavour of the brand, these include the logo, Meeting Room stamp and written content along with a rather tasty palette of Pantone colours.  Cost effective to produce, but highly effective.  Would you like a flyer?  Yes please!

See The Chimney House project overview for more information.

Our theory is that if everything you do looks attractive and appealing then it will generally create interest and importantly in this day and age, followers.  Simple 2 sided flyers to promote The Chimney House pre-launch to the general public.  We started to use some of the brand elements to help build a flavour of [...]

The Chimney House

Business Website

the-chimney-house_01

It’s not everyday you have the pleasure to create a website for a building with such a vivid heritage – The Chimney House is no exception with it’s 93ft chimney and period features. We were keen to reflect the building’s iconic status, as well as to show off its new and future use as offices for 93ft and Lark.

The web design influences came from globe trotting inspirations blended with its Sheffield roots – to make something which is appealing to both national and global audiences. The website as it stands is without interior shots – so creative photography from the surrounding area has captured the spirit of The Chimney House without actually going inside.

From a web development perspective, The Chimney House utilises a tailored open-source Content Management System (CMS) with many bespoke features – from hand-coded templates to Twitter integration. The website was launched with Search Engine Optimisation (SEO) and social networking in mind, this facilitates quick discovery by major search engines (including Google) and allows people to easily spread the word through Facebook and Twitter.

The site is an organic work in progress, it’s flexible and super simple to use back of house. Pre-opening it’s doing it’s job and attracting interest and enquires that are turning into bookings.

Visit The Chimney House website:
http://www.thechimneyhouse.com/

See The Chimney House project overview for more information.

It’s not everyday you have the pleasure to create a website for a building with such a vivid heritage – The Chimney House is no exception with it’s 93ft chimney and period features. We were keen to reflect the building’s iconic status, as well as to show off its new and future use as offices [...]